Build a minimum viable product (MVP)
Create the simplest version of your product or service to test whether customers will pay for it before you invest significant time and money.
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Business planning, marketing, and scaling
Create the simplest version of your product or service to test whether customers will pay for it before you invest significant time and money.
Read guideChecklist covering all the pre-trading planning steps from validating your idea through to registering your business.
Read guideUnderstand the main business models and choose the right one for your skills, market, and financial situation.
Read guideHow to research a business opportunity, market, or acquisition target using free and paid sources to make informed decisions before committing capital.
Read guideHow to articulate what your business does, who it serves, and why it is different from competitors.
Read guideHow to research overseas markets, assess demand, understand competition, and evaluate market entry costs.
Read guideSector-agnostic guide to starting a product business covering sourcing, stock management, storage, packaging, labelling, product safety, and pricing.
Read guideSector-agnostic guide to starting a service business covering qualifications, insurance, client contracts, pricing models, and capacity planning.
Read guideValidate your business concept through market research, competitor analysis, and customer testing before you invest time and money.
Read guideLearn how to research and analyse your competitors to identify market opportunities, set competitive prices, and position your business effectively.
Read guideStep-by-step guide to writing a business plan that will help you secure funding and stay focused.
Read guideHow to create a professional brand identity that builds customer trust and business value. Includes guidance on core brand elements, working with designers, copyright ownership, and protecting your brand.
Read guideHow to comply with the Privacy and Electronic Communications Regulations 2003 when sending marketing emails, texts, and making marketing calls. Covers consent requirements, the soft opt-in exception for existing customers, telephone preference screening, and ICO enforcement powers.
Read guideHow to send compliant marketing emails under PECR and UK GDPR. Covers consent requirements, the soft opt-in exception for existing customers, unsubscribe mechanisms, B2B marketing rules, and the increased penalties from June 2025.
Read guideDiscover what intellectual property your business owns, from brand names and creative content to inventions and designs. Understanding your IP assets is the first step to protecting them.
Read guideHow to choose, register, and protect your business domain names. Includes guidance on domain extensions, defensive registrations, dispute resolution, and connecting domains to trademark protection.
Read guideAccess Innovate UK grants and competitions for research, development, and game-changing technologies.
Read guideHow to identify, protect, and enforce your intellectual property rights. Includes guidance on trademarks, patents, copyright, and design rights.
Read guideHow to comply with UK competition law and avoid breaches of the Competition Act 1998. Covers the Chapter I and Chapter II prohibitions, cartel offences, CMA enforcement powers, penalties of up to 10% of worldwide turnover, director disqualification, and the leniency programme for whistleblowers.
Read guideHow to verify a person is eligible to be a company director before you appoint them. Covers the disqualified directors register, bankruptcy restrictions, sanctions checks, and other legal eligibility requirements.
Read guideHow company directors can be disqualified under the Company Directors Disqualification Act 1986, the grounds for disqualification (sections 2-10), disqualification periods from 2 to 15 years, and the serious consequences of acting while disqualified.
Read guideHow to close a profitable limited company using Members' Voluntary Liquidation (MVL) to distribute remaining assets to shareholders with tax-efficient capital treatment. Covers the declaration of solvency, liquidator appointment, tax implications, and when MVL is better than strike-off.
Read guideRecord retention requirements that continue after your business closes. Covers how long to keep tax records, employment documents, contracts, and company accounts after ceasing trade, with penalties for non-compliance.
Read guideHow Fair Work First applies when bidding for Scottish public sector contracts, including the sustainable procurement duty and scored criteria.
Read guideHow to become an approved supplier on government framework agreements.
Read guideHow to write compelling bid documents that score well in public sector evaluations.
Read guideHow to find and bid for government and public sector contracts as an SME.
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