Guvnor

Topic

Growth & Strategy

Business planning, marketing, and scaling

Business Planning

Marketing

Develop your brand identity

How to create a professional brand identity that builds customer trust and business value. Includes guidance on core brand elements, working with designers, copyright ownership, and protecting your brand.

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Electronic marketing rules (PECR)

How to comply with the Privacy and Electronic Communications Regulations 2003 when sending marketing emails, texts, and making marketing calls. Covers consent requirements, the soft opt-in exception for existing customers, telephone preference screening, and ICO enforcement powers.

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Innovation

Business Change

Competition law compliance for UK businesses

How to comply with UK competition law and avoid breaches of the Competition Act 1998. Covers the Chapter I and Chapter II prohibitions, cartel offences, CMA enforcement powers, penalties of up to 10% of worldwide turnover, director disqualification, and the leniency programme for whistleblowers.

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Financial Difficulties

Exit & Succession

Keep business records after closing

Record retention requirements that continue after your business closes. Covers how long to keep tax records, employment documents, contracts, and company accounts after ceasing trade, with penalties for non-compliance.

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Public Sector Contracting